In this interview, I chat with Sylvia Wong about Luxury lettering and how you can break into live-event calligraphy, even as a side hustle!
Check out the video and then scroll down for my favourite takeaways and a list of all the resources we mentioned!
IN THIS EPISODE YOU’LL LEARN:
- What “luxury calligraphy” even means!
- How to know when you’re ready to do LIVE event calligraphy!
- How to attract high end clients.
- What kind of questions to ask the client in preparation for an event.
- The key thing to remember when preparing supplies for a live event.
- So. Much. More!!!
KEY TAKEAWAYS FROM THIS LESSON:
- Don’t be afraid to price your worth! Luxury brands want to know that you’re luxurious. Be confident – you are the expert!
- Ask for testers! To be properly prepared, you need to know what tools will work best with the surface.
- Have a proper portfolio that shows your diversity! Brands want to see what you can do.
TOOLS MENTIONED:
RESOURCES MENTIONED:
- Follow Sylvia on her Instagram account, @viacalligraphy!
- Check out Sylvia’s website.
- Get the Luxury Lettering Checklist, FREE!
- Sign up for Sylvia and Jodi’s (@somedayartco) online course, Luxury Lettering 101!
- Watch Sylvia’s video, all about SEO, here and check out the blog post about it!
Like this episode?! I’d be SO GRATEFUL if you’d leave a comment on the video!
Very illuminating-thank you!
This was such a gem of a conversation—thank you both for sharing so openly! Sylvia, your insights into breaking into the luxury calligraphy space were spot on. I especially loved your reminder about pricing confidently and presenting yourself as the expert—such an important mindset shift for calligraphers stepping into high-end events. The tip about asking for testers was gold too (so often overlooked!). I run live-event calligraphy across Australasia through my brand Kimlligraphy, and it’s so exciting to see our industry thriving with such supportive and inspiring voices. Can’t wait to check out the Luxury Lettering Checklist and the SEO video—thank you again for this masterclass! 🙌